Web3 Director of Marketing
#удаленка
Company: Assure Defi
Salary: $96k - $120k
Desired Qualifications 5+ years of experience in marketing related roles, including Project Management
3+ years of marketing experience in Web3, cryptocurrency, blockchain, NFT and/or fintech projects/products with deep knowledge of current trends & successful market & native tactics
Proven experience and understanding how to maximize sales, market reach, and community growth with social media platforms (Twitter and Discord are primary channels. Reddit, LinkedIn, and YouTube a plus)
Strong website experience (strategy, layout, content, design, and conversion)
Strong Web3 copywriting experience (posts, ads, sales collaterals, press, long-form articles)
Proven success in designing and executing co-marketing strategies with partners
Solid Experience using, analyzing, and drawing conclusion with marketing analytics/KPIs
Experience using software and/or AI tools to improve marketing effectiveness.
Experienced organizing and leading AMAs
Ability to work US Eastern time hours between 9AM - 6PM
Position ResponsibilitiesLead the development and execution of a comprehensive social media and PR strategy which maximizes lead generation and expands brand awareness, inclusive of paid campaigns on relevant advertising platforms (e.g. Twitter, LinkedIn, Google)
Lead copywriting - Create, review, and approve all Marketing content (posts, ads, sales collaterals, press, web, long-form articles)
Create and execute website layout, flow and content, and design. Work closely with web development team to drive conversion.
Lead creation & execution of marketing strategies, campaigns, sales tools, and key initiatives while maximizing teamwork and the effectiveness of the marketing staff.
Identify market trends and insights; suggest optimization of spend, messaging, and channels based on the insights.
Evaluate value of IRL event attendance (Web3 conferences, trade shows, and speaking opportunities). Recommend, organize and prepare for participation.
Develop and monitor the performance metrics all digital marketing campaigns, and web conversion against goals (ROI and KPIs)
Contact:
https://assuredefi.bamboohr.com/careers/31https://t.me/job_web3